In the new role, Billingsley will focus on product development and marketing to identify and develop scalable products and initiatives for clients. He will … Read the whole story
Maserati and Droga5's collaboration first began in November 2019 and Droga's parent company Accenture Interactive has served as the car brand's digital AOR since … Read the whole story
Kantar has begun re-contacting panelists in its massive TGI media-planning panel to glean explicit insights about how the pandemic is altering consumer attitudes and … Read the whole story
America has already begun "opening up," according to some unique out-of-home media-planning data released today by Geopath and Intermx. The data, which tracks the … Read the whole story
Google's move to require all all advertisers to verify their identity has raised concerns that closing one loophole could create others that jeopardize non-disclosure … Read the whole story
Wienerschnitzel, with more than 300 drive-thru restaurants in mostly Western states, just broke a new broadcast campaign. Read the whole story
The creative, developed with agency Lightning Orchard, uses the Roy Orbison classic "Crying." Read the whole story
FCB’s former North American Creative Partner Ari Halper has left IPG-owned shop to start his own creative consultancy called Sauce Idea Lab. “The name … Read the whole story
IPG’s McCann is out with its first campaign for U.S. Bank after recently winning creative AOR duties on the account, which will be serviced … Read the whole story