MediaPost Agency Daily
Thursday, December 31, 2020
  • Adapting To The Pandemic, The Many Overhauls Its Hiring Process

    The agency did a soup-to-nuts reevaluation of its hiring procedures to adjust to the WFH era. New staffers are working from locations far from … Read the whole story

  • Agency Veterans Launch Production Shop

    Baby Lion Media, whose founders served at Crispin Porter Bogusky and The Community, will offer production and post capabilities encompassing online and traditional commercials, … Read the whole story

  • Kia Rings In New Year With Story-Telling Sorento

    We need positive and hopeful stories to share more than ever, says David Angelo, founder and creative chairman of David&Goliath. Read the whole story

  • How YouTube Impacts Consumer Purchase Habits

    To determine how much sponsored campaigns on YouTube influenced buying decisions, Gen.video looked at YouTube data for sponsored campaigns that ran on its social … Read the whole story

  • Runoffs Show How Billboards Have Become A Platform For Free Speech

    Anyone who has pondered whether billboards are media (or not) could find the answer in the expensive, high-stakes Senate runoff election in Georgia. Read the whole story

  • What Psssst You Off In 2020

    Some of the most widely read columns over the past 12 months dealt with the year's dominant issues, including COVID-19, social justice and politics. Read the whole story