The agency suggested the name to challenge the stigma of the words 'fat' and 'fatty' and open up conversations about a healthy fat with … Read the whole story
S4 Capital began 2021 with two major U.S. acquisitions, including performance agency Metric Theory, which focuses on campaigns across Google, Facebook, Amazon and programmatic. Read the whole story
The work had previously been handled in house and the appointment marks the brand's first foray into the agency space. Read the whole story
Linda Yaccarino, Chairman, Global Advertising and Partnerships, NBCUniversal, has been named Chair of the Ad Council's Board of Directors, succeeding David Fischer, CRO of … Read the whole story
Facebook allowed "hundreds" of false or misleading ads during the runup to the state Senate runoffs, according to research from left-leaning global human rights … Read the whole story
The brand is "going both broad and deep with short- and long-form content," Lexus' Lisa Materazzo tells "Marketing Daily." Read the whole story
Twitter, Instagram and Facebook said yesterday -- about four years too late -- that they are locking Trump's accounts, at least temporarily. Read the whole story
Digitas is hiring Tim Mattimore as executive creative director, Chicago to oversee the office’s creative portfolio with clients that include Whirlpool, Mondelez, Mizkan and … Read the whole story