At issue is a complaint by a small minority-owned New York agency, Hero Group, which claims in court papers DDB breached an agreement to … Read the whole story
For the first time in 37 years, Budweiser is forgoing its iconic in-game Super Bowl LV airtime on television. Read the whole story
The new responsibilities include end-to-end commerce services for the consumer packaged foods company. Read the whole story
Under the deal, Kettle, whose CEO and co-founder is Olivier Peyre, will continue to operate as a stand-alone agency. Read the whole story
In one ad Creeks offers the sage advice to make sure the ladder of success is attached to the "right roof." The tagline: "Age … Read the whole story
The U.S. advertising economy had its fifth consecutive month of expansion in December, rising 7.2% over December 2019, according to the final 2020 data … Read the whole story
- COMMENTARY
I watched the well-executed (and peaceful, thank goodness) ceremonies through the lens of both a proud American and a creatively curious marketer. Read the whole story
Sources noted the company's plans for review a year ago were shelved, due to the pandemic. Read the whole story
Walton Isaacson has appointed Jon Renner senior vice president/director of agency services. The position is new and Renner will be based in New York … Read the whole story
