by Larissa Faw
Sorrell notes the company's current pipeline is running at stronger levels than last year. As of now, tech clients account for around 55% of … Read the whole story
by Larissa Faw
Sara Porritt will be responsible for deploying the shared Omnicom mission of attaining equal representation, development, support and retention of all underrepresented groups within … Read the whole story
by Larissa Faw
The work pushes the chain's new loyalty program, Pumped Up Rewards. Read the whole story
by Laurie Sullivan
Microsoft Advertising users could begin seeing ad suggestions with auto-apply as early as this month on their Recommendations page in the Ads & extensions … Read the whole story
by Ray Schultz
The title will be part Dow Jones, but will remain a separate brand. Read the whole story
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by Ray Schultz
Marketing activities are not yet back to normal for many SMBs, PostcardMania reports. Read the whole story
by Wayne Friedman
The free, ad-supported platform, which will officially start March 29, has struck launch-sponsor deals with McDonald's, Coca-Cola, Clorox, Dunkin', Johnson & Johnson, Toyota, Walmart, … Read the whole story
COMMENTARY
by Isabel Rafferty
Brands have to think about the entire process, from companies that will be producing ads, through to the media channels for campaigns. Read the whole story