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by Richard Whitman, Columnist
PHD's Mark Holden and marketing consultant Mark Ritson discussed the possibility at a Cannes Lions virtual session this morning. Read the whole story
by Steve McClellan
The awards portion of the Cannes Lions festival kicked off today with awards bestowed for Pharma, Health & Wellness, Outdoor, Print & Publishing and … Read the whole story
by Joe Mandese
While Google and Facebook remain the world's biggest advertising behemoths, four of China's media companies now rank among the world's top 10, including TikTok … Read the whole story
by Joe Mandese
USIM continues its new business roll, announcing this morning that it has been named the media agency of record for Potbelly Corp, the Chicago-based … Read the whole story
by Joe Mandese
As conventional ad-based marketing may be wearing out, getting blocked, or lost in a rising sea of ad noise, product and packaging designers are … Read the whole story
by Joe Mandese
"It's no longer enough to talk about just a 30-second spot about sustainability," Design Lions President Pum Lefebure says. "You have to do something … Read the whole story
by Joe Mandese
Each day of this week's Lions festival, the Havas Media Group will give a EUR10 promo to the first 100 people who connect to … Read the whole story
by Joe Mandese
"I've never seen an older generation photographed like that," said Cannes Lions jury President Liz Taylor. Read the whole story
by Tanya Gazdik
MediaPost's Marketing: Automotive is accepting submissions for its annual awards, recognizing the best in automotive advertising. Read the whole story

COMMENTARY
by Joe Mandese
Some startling new research from GroupM's Wavemaker unit reveals that the erosion of brand equity becomes much more exaggerated when consumers' "path to purchase" … Read the whole story