MAD Agency Daily
Tuesday, August 3, 2021
  • Let The Agency Games Begin: McGarrah Jessee Unveils Adland Gaming League

    The Austin-based ad agency debuted Patch Notes Playgrounds, a gaming league where industry gamers can compete, socialize, and talk about what we're seeing in … Read the whole story

  • Horizon Taps UM's Hunt As West Coast President

    Hunt fills a void left when Horizon West Coast General Manager Serena Duff died earlier this year. Read the whole story

  • General Motors Launches Periscope Campaign

    The main idea is that the Periscope safety features prevent surprises while driving. Read the whole story

  • Pals Socks Names Terri & Sandy Its First AOR

    The brand's purpose is to inspire children to be more inclusive, open-minded and accepting of people's differences. Read the whole story

  • 2021 Mid-Year Digital Ad Data Shows Impact On Campaign Strategies

    A mid-year digital ad trends report from self-service programmatic ad platform Choozle answers questions related to omnichannel, privacy regulations, and timelines around third-party cookies. Read the whole story

  • How Madison Avenue Attained Herd Immunity

    Just a week after publishing our eighth upward revision in Madison Avenue's ad consensus, GroupM says they may prove "to have been conservative." Read the whole story