MAD Agency Daily
Monday, August 30, 2021
  • Havas Asserts Tech Sovereignty, Forms Entity To Build It For Clients

    The new unit, which includes a bleeding-edge Havas Blockchain, was created to keep clients one step ahead of disruptive crises. Read the whole story

  • Fashion Salutes NYC In Fall Campaigns

    Brands know how hungry people are for that Big Apple energy. Read the whole story

  • Amazon Advertising Spurs Growth Of Dedicated Agencies

    Selling successfully on Amazon can become complicated, so after years of selling on the marketplace, Canopy Management CEO Brian Burt set out to develop … Read the whole story

  • 'Got Milk?' Campaign Turns Into 'Never Doubt What You Love'

    The California Milk Processor Board, the entity behind the Got Milk? Campaign, set out to explore how people react when the "most wholesome and … Read the whole story

  • As Gen Z Flocks to 'Digital Campfires,' How Will It Shape Marketing?

    Gen Zers are tiring of polished traditional platforms and crave deeper, more authentic interactions. If you want to target this audience, you'll need to … Read the whole story

  • Artificial Lack Of Intelligence

    Four years ago, I stood onstage and introduced people to the term "deepfakes." I wanted people to be more judicious about what they believed … Read the whole story