Mediapsssst
Hint: She just joined Oberland as Chief Strategy Officer. Maybe you know someone there who has completed the crossword puzzle the agency created in her honor. (Even though that's a … Read the whole story
MediaCom previously worked with Bayer across 65 markets, and the consolidation adds key markets such as Germany, China and Russia as well as the … Read the whole story
The company enlisted former lead singer of Judas Priest to get people excited about insurance. Read the whole story
The agency describes Augustine as a "passionate advocate" for DEI initiatives, which CEO Bill Kolb has set as a top priority. Read the whole story
The findings vary by generation, but overall show marked drops in the adults planning most changes, with the exception of moving long distances. Read the whole story
COMMENTARY"Experiential marketing" is back in the top spot of interest among marketers. Purpose-driven consumer expectations of the value they get from experiences has fundamentally … Read the whole story
Omnicom's TracyLocke has bolstered the ranks of its agency leadership board with a series of senior level promotions and new hires. The moves come … Read the whole story
