Ad from Havas, Australia, with Aussie actress shows her giving Alexa a command in her native tongue ("bugs, biccies, mushies"), and Alexa understanding this. Read the whole story
Also the agency has added Chrissie Mealy as managing director, paid media, overseeing its flagship Kansas City office. Read the whole story
DRMetrix says inventory can "cover up" nationally sold TV inventory by cable networks. Read the whole story
A Google TV update will make Google's TV platform more useful for everyone in the home, and easier for advertisers to target relevant advertisements. Read the whole story
Conducting research this summer consultant, Nancy Hill found agency turnover growing from 25% to more than 40% per month, with employees increasingly resigning in … Read the whole story
Ad executives explain why Facebook's "headwinds" are CTV's "tailwinds." Read the whole story
Stagwell creative agency Code and Theory has appointed Anne Sachs, senior director of editorial strategy. She will be responsible for growing and evolving the … Read the whole story
The effort kicks off with a video highlighting real women in STEM who are changing their communities for the better and girls who are … Read the whole story