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And the headcount for the company as a whole now matches what it was in Q3 2019, meaning that several thousand eliminated positions have now been restored given recent new … Read the whole story
WPP's financial metric, like-for-like (LFL) revenue less pass-through costs, rose 15.7% in Q3, versus forecasts of 9.5%. Read the whole story
The agency has been retained by CompoSecure to lead the marketing launch of Arculus, a new cold storage device for cryptocurrency. Read the whole story
Sun Maid is attempting to embrace the fruit's status as a Halloween also-ran. Hence the clean-up kit giveaway. Read the whole story
"The NCAA's revised rules are great news for both brands and athletes," says Sway Group founder and CEO Danielle Wiley. "But it's definitely a … Read the whole story
Report shows that people age 60+ are most likely to say, "I shop anytime," Brooks Bell reports. Read the whole story
Alessia Grosso joins as VP-strategy and Scott Nelson as VP-investment & partnerships. Read the whole story
Uberall partnered with The Transparency Company, which uses AI to find fake reviews, analyzing 4 million store reviews on Google, Facebook, Yelp, and TripAdvisor. … Read the whole story
The pandemic and protests against racism after the murder of George Floyd led many brands to change the tone of their advertising to express … Read the whole story
- COMMENTARY
Virtually every part of the ad industry has been impacted by Big Data, with the exception of TV audience measurement. That will soon change. Read the whole story
The Ad Council elected 18 new members to its Board of Directors during its fall meeting held virtually earlier this week. New members include: … Read the whole story
