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The organization has released the results of its annual WARC Creative 100 ranking of the most creative agencies, networks and campaigns in the world. Read the whole story
Adults 70+ are responsible for $1.1 trillion in annual spending on consumer goods and services, says AARP's Mark Bradbury. Read the whole story
WPP said the acquisition reflects ongoing investment in its commerce offering as part of its new and more focused M&A strategy to bolster capabilities … Read the whole story
Valvoline makes its own motor oil, additives and lubricants and operates and franchises about 1,600 service-center locations in the U.S. and Canada. Read the whole story
Organizers altered "weighting structure" and instructions to jurors to "make it clear that we are rewarding creative media ideas." Read the whole story
Likening the current period to past times of crisis and recession that spawned innovation, Dentsu said brands have an opportunity to grow sales by … Read the whole story
The combined firms will facilitate personal content at scale in diverse channels, the company says. Read the whole story
By recording the virtual drives, customers can unlock three free months of Amazon Music. Read the whole story
S4 Capital has named Mary Basterfield as its new Chief Financial Officer effective Jan. 3, 2022. She will also join the company’s board of … Read the whole story
