The campaign, from agency Kin, was developed to educate those with melanin-rich skin on the importance of sunscreen. Read the whole story
The ad features a man wearing the Crispy Puffer jacket and exposing the inside of the jacket, which includes Lay's chip bags. Read the whole story
"We will continue our deep partnership with Cannes Lions under our new ownership," says MediaLink CEO Michael Kassan. Read the whole story
PwC, Kroll and the Trustworthy Accountability Group were selected to study its transparency and "mind-numbing complexity." Read the whole story
Just follow the breadcrumbs from Union Square and Washington Square Park. Read the whole story
Managing campaigns now takes an average of nine types of software or digital platforms. Read the whole story
Competitors to Netflix are racing to outspend the subscription video-on-demand service. Read the whole story
Jake Sugarman will lead both account and business development in a role that effectively combines COO and CMO duties, according to the agency. Read the whole story
- COMMENTARY
The reality is that many agencies are paying more than they should when tax season rolls around. This could be due to ignorance, substandard … Read the whole story
