The AR component focuses on the creative idea that NBA star LaMelo Ball is "not from here," which led to the design of an … Read the whole story
The metaverse is the buzziest of buzzwords right now in advertising and media - so it's no surprise agencies are making plans to be … Read the whole story
Mobile video, in particular, is poised for growth. "As more consumers shift from remote work to hybrid lifestyles, mobile video streaming is on the … Read the whole story
Mavrck said the new funding will help accelerate the company's product expansion and support its mission to build an operations cloud to power and … Read the whole story
"The Hollywood Reporter" ran a story on Thursday that alleged Noth sexually assaulted two women on separate occasions in 2004 and 2015. Read the whole story
While a lagging indicator, the U.S. Ad Market Tracker is consistent with recent bullish forecast updates from Madison Ave.'s Big 3 forecasters for 2021 … Read the whole story
ViacomCBS and Dentsu are moving ahead with an actual media campaign to test ViacomCBS' recent deal with VideoAmp to create an "alternate" media currency, … Read the whole story
