The client has confirmed that effective July 1, Publicis Groupe will handle the U.S., Mexico, Central America, South America, Europe, and Asia. Dentsu retains … Read the whole story

The new unit, dubbed the Accenture Metaverse Continuum business group, will be led by Paul Daugherty, Group Chief Executive/Technology and Chief Technology Officer at … Read the whole story

The company is the fourth major ad group this week to announce plans to exit Russia due to the country's unprovoked attack of Ukraine. Read the whole story

Slovakian agency JANDL figured out how to bypass Russia's censorship using the popular dating app to spread "love" and truth about the war with … Read the whole story

The timing coincides with the lifting of mask restrictions that were in place for many entertainment centers and restaurants in New York City for … Read the whole story

Darius Hines' client roster includes Logitech, Vanguard and Coca-Cola. Read the whole story

She fills a position previously held by Kristen Metzger, who left in January to join Crossmedia as Chief People Officer. Read the whole story

It will begin testing in the second half of 2022, and will roll out more broadly in early 2023. Read the whole story

The agency has clients in Texas, California, and Florida but up to now the work has been handled globally from Zerotrillion's Amsterdam and Toronto … Read the whole story

Developers at Qualtrics XM believe they have developed a process to tie the digital experience to the company's bottom line. Read the whole story