by Steve McClellan
The revamp is tied to building lasting relationships with customers with a plan that focuses on culture, relevancy, authenticity, distinctiveness, and an improved consumer … Read the whole story
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by Richard Whitman, Columnist
The company has been renamed NYXL and is building a new multimillion dollar headquarters facility in Manhattan. Read the whole story
by Fern Siegel
The airline's new creative, running in the U.S. and U.K., reminds travelers that JetBlue has upped its flight game.This is the brand's first ad … Read the whole story
by Fern Siegel
Her promotion is part of a larger U.K. strategy to focus on client service. Read the whole story
by Steve McClellan
The new effort is the first national TV campaign for the paint maker from Omnicom's TBWA\Chiat\Day LA. Read the whole story
by Wayne Friedman
In-game ad platform Anzu and Oracle Moat say they will be the first to offer "viewability measurement." Read the whole story
by Laurie Sullivan
Google has been collecting data from Android devices and sending the information to its servers, a research paper finds. Read the whole story
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by Todd Wasserman
In the U.K., Australia, India, Spain and Singapore, regulators have begun looking at crypto ads, but there is little regulatory action so far in … Read the whole story
COMMENTARY
by Joe Mandese
When Google hosts a developer's conference it focuses on moonshots. NBCU delivers rimshots. Read the whole story