The new brief, entitled 'The Big C,' will be given this Thursday morning in the Lumiere theatre, at the Palais in Cannes and is … Read the whole story
Cannes will announce a jury's selection for the Dan Wieden Titanium Lion winner later this week. Ahead of the announcement, System 1 wanted to … Read the whole story
COMMENTARYCANNES -- "If I hear one more f**king person say 'AI' this week, I'm going to punch them in their f**king face," Vaynerchuk began … Read the whole story
Atlanta-based Majority specializes in "disruptive creativity that moves culture" across services including advertising, strategic planning, digital, branded entertainment, design, product innovation, experiences, art and … Read the whole story
Spark Foundry was second-ranked followed by independent agency Horizon Media. Read the whole story
In a bit of fakery, Wieden & Kennedy Portland created a campaign celebrating Clash of the Clans' 40th anniversary. It was actually the game's … Read the whole story
The deal gives Omnicom access to Google's Imagen, an AI-based model that can create highly realistic looking images via text commands. Google unveiled the … Read the whole story
The creative agency promoted four staffers to secure the future of account leadership. Read the whole story
CANNES -- "At the end of the day, are we all just going to be competing for who can write the best prompts?" Goodby … Read the whole story
Adding Acxiom's broad-based data to its ACR data will enhance identity matching, expand reach and speed large-scale #CTV campaign activations, say the companies. Read the whole story
Reels and AI were the focus of Meta's presentations at Cannes this year. Meta has announced plans to expand and enhance Reels ads, as … Read the whole story
COMMENTARYInspired Internet Pledge is a call to action for tech companies and the broader tech ecosystem to unite with the common goal of making … Read the whole story
