On average, the pitch process takes at least two months when an incumbent agency is involved, according to the study, a joint effort from … Read the whole story
Korean Air adds to the agency's growing list of global brands serviced by Innocean, says Steve Jun, CEO of Innocean USA. Read the whole story
The work used influencers to underscore its point: The brand is the best-kept secret in the industry. Read the whole story
CEO Zaid Al-Zaidy said the new leadership team comprised "some of the agency's most outstanding talent," while calling Walker "an enviable asset." Read the whole story
Depuis was previously with Dentsu where he was Global President of dentsu|mcgarrybowen and CEO of Dentsu Creative Americas. Read the whole story
Credit rating firm Moody's cited growing scale and recent cost reduction measures by the holding company for the upgraded outlook. Read the whole story
Prior to the appointment, Suman was ECD at MRM Romania for the past three years. Read the whole story
VB+P will lead brand-building efforts across the Bob Evans Farms portfolio. Read the whole story