Spark will focus on the development and management of TGI Fridays' organic social media channels, including Facebook, Instagram, TikTok, and X. Read the whole story

The 3D billboard and social channels display newly created LG characters to address a new generation of consumers. Read the whole story

Through research, the Traumatic Brain Injury Initiative develops scientific solutions that drive better outcomes for patients. Read the whole story

Jorge Benitez's appointment expands IPG's Board to 10 directors, nine of whom are independent. He will serve on the Audit Committee and the Compensation … Read the whole story

With the economy and consumer sentiment showing major improvement, major jumps in advertising demand and CPM seem probable in Q2, a new report documents.. Read the whole story

Local TV linear advertising buyers using Mediaocean will now get direct access to streaming and CTV inventory via Magnite. The deal was made as … Read the whole story

The recently established American Advertising Foundation announced this year's Mosaic Award winners today. The honors celebrate outstanding work and commitment to diversity, equity and … Read the whole story