Last week a GroupM employee and two former employees were detained In Shanghai, according to reports. The GroupM China CEO and Country Manager for … Read the whole story

The assignment, which followed a competitive pitch, is effective immediately with a remit that includes account management, media planning and buying, research, and general … Read the whole story

The cross-platform effort hopes to grow the mattress brand as a market leader and the choice for a superior bed. Read the whole story

Gen X, those aged 45-to-60, account for 27% of global spending. As the older baby-boomer generation dies, Gen X stands to inherit $70 trillion. Read the whole story

Digital media will lose one share point, dropping to 48% of local U.S. ad spending, according to BIA's new estimates. CTV spend will continue … Read the whole story

Agency Mischief @No Fixed Address created a campaign to promote the new Tinder Matchmaker feature that allows friends to weigh in with recommendations on … Read the whole story

A study shows about half of U.S. advertisers surveyed would not know an ad ran next to unsuitable or unsafe content until a day … Read the whole story

If you're among the advertisers still supporting X, I'm asking you to do what you can to keep an unregulated part of the media … Read the whole story