Stephen Farquhar was previously CMO at Publicis Media. Alexandra von Plato is shifting to the role of chairman. Both will report to Publicis Groupe … Read the whole story
The deal adds RocketMill's 200-person team, bringing PMG's global workforce to 900. Read the whole story
The assignment is the agency's second from the liquor giant. Read the whole story
Grammy Award-winning Maren Morris curated the sound experience for the activation. Read the whole story
Spotify's enterprise podcast platform, Megaphone, will host WBD's shows. Read the whole story
Deal also will make the content available for creating answers in ChatGPT Read the whole story
- COMMENTARY
While influencers, and their earlier cousins, endorsers, often strategically "work" for brands, the industry predominantly deploys them based on "gut instinct," intuition or in … Read the whole story
Nearly 90% of Americans feel stressed during the holidays. Among the causes of that stress: tense family dynamics, missing loved ones and not having … Read the whole story
