The firm has earmarked 250 million GBP for 2024 for additional investments in data and technology to support the company's ongoing AI strategy. Read the whole story

The parody ad campaign runs on eBay, designed to capture the attention of car enthusiasts, showcasing classic cars from the 1950s and 1960s. Read the whole story

Robinson has been with The Martin Agency for nearly two decades, serving most recently as its chief creative officer. Read the whole story

If 2023 was "the Year of AI" on Madison Avenue, it began for Omnicom in 2018. That's the year it introduced its AI-powered OS … Read the whole story

A global campaign across more than 70 markets will introduce a platform designed to reach a younger generation of consumers. Read the whole story

The Lincoln Project's new ad highlighting the verdict in the E. Jean Carroll case will target Republican women voters in key swing states. Read the whole story

I began covering market intel/measurement tech firm Skai as Kenshoo when Aaron Goldman, now Mediaocean CMO, ran marketing. VP of products Crissi Cupak has … Read the whole story