Mad Blog
by Barbara Lippert, Columnist
A genie whose look is more Freddy Mercury than abracadabra grants some "predictable" wishes in a nice execution of a mediocre concept. Read the whole story
by Steve McClellan
Organic growth next year is expected to be in the 1% to 2% range with adjust EBITDA margin of 16.6%. Read the whole story
by Fern Siegel
The Callen agency enlisted CKE Restaurants CMO Jennifer Tate to appear in one of its spots for the fast-food franchise. Read the whole story
by Fern Siegel
The ad campaign - "Book Whoever You Want To Be" - highlights the fun of different travel personas. Read the whole story
by Fern Siegel
Humans are so preoccupied by digital content, they don't bother noticing the flying saucers overhead. Read the whole story
COMMENTARY
by Justine Greenwald, Op-Ed Contributor
Strong viewership is great but it's not enough to just be seen for those precious :15 or :30 second slots to make a lasting … Read the whole story
by Richard Whitman, Columnist
Last year's inaugural event featured 40 pro athletes and drew over 5,000 attendees and this year Stagwell is moving it to a bigger venue … Read the whole story
by Steve McClellan
James Wilde was named head of growth & marketing and Lizzy Herbertson has been appointed commercial director in Europe. Read the whole story
by Danielle Oster
The sanitary wipes brand's digital OOH takeover at Las Vegas' Resort World Hotel references gambling, Taylor Swift, and Taco Bell. Read the whole story
by Tanya Gazdik
The spot, which is called "Perfect 10," was previewed Thursday morning on the "Today" show and brought the anchors to tears. Read the whole story
COMMENTARY
by Jennifer Santos, Op-Ed Contributor
In recent years, BBB National Programs' National Advertising Division has received competitive challenges to several high-profile Super Bowl commercials, asking us to test the … Read the whole story