Zippo's "Our Flame Lasts a Lifetime" campaign is edgy, without saying a word. Read the whole story

Taxi and Wunderman Thompson Canada are merged to form VML Canada, which is being led by CEO Rob Guenette. Read the whole story

That's the gist of a new campaign from EP+Co that uses AI to resurrect the 16th U.S. President and to imagine what he would … Read the whole story

Big Game advertisers failed to reach the top of the list of best-selling brands for the Super Bowl in each teams' home cities. Read the whole story

Google is disputing claims about its Privacy Sandbox in a new report made by IAB Tech Lab that suggests it may make it more … Read the whole story

Megastar Taylor Swift's popularity among younger women may be one reason why beauty brands NYX and E.l.f. advertised during the big game, to positive … Read the whole story

From the DunKings to why the State Farm commercial with Arnold Schwarzenegger "was the most structurally sound use of comedic storytelling." Read the whole story

A third of advertisers now consider addressable TV advertising a "must buy" vs. 22% a year ago, according to DirecTV, which says improved ROI … Read the whole story

Checkatrade is a major U.K. trade directory, connecting consumers with quality tradespeople and tools. Read the whole story