P&G Chief Brand Officer Mark Pritchard says in-house media teams do that around the globe saving at least 10% annually where those teams are … Read the whole story
The agency's focus is a next-gen approach to relationship design, led by a 25-year Ogilvy veteran. Read the whole story
He'll be busy as he will also retain the CEO role at McKinney where he has overseen a three-fold increase in revenues at the … Read the whole story
He succeeds Founder Scott Brunjes, who remains chairman of the Sandy Hook, CT-based media agency. Read the whole story
An interactive audio platform, Tonie says 72 million Tonieboxes have been sold. Read the whole story
It's the seventh consecutive edition of the report in which OMD has been first ranked. Rounding out the top-5-ranked agencies in the report are … Read the whole story
Nissan also is once again offering an online bracket challenge in partnership with CBS Sports. Read the whole story
COMMENTARYThe future of advertising and other industries will change with the emergence of Nvidia's latest chips and software. Blackwell, a series of graphic processors … Read the whole story
- COMMENTARY
You can say a lot of derogatory things about Donald Trump, but you can't say he doesn't know his base or what they want … Read the whole story
