Mad Blog
Part two shows the ravages of time. Durst appears as a terrifyingly shrunken figure in a wheelchair. His bony skull looks cadaverous. Read the whole story
The approval came earlier today at the company's annual meeting in Paris. Maurice Levy proposed the change to ensure the company's continued momentum and … Read the whole story
Run by Rosie's goal is to eliminate the agency world's need for wasteful retainer agreements and high-staff turnover. Read the whole story
Oreo also enlisted "Star Wars" superfan Josh Gad and a fan theory to drive interest. Read the whole story
The partnership provides AdLib's clients access to Kargo's suite of campaign creation tools. Kargo in turn is exposed to a wider audience, per the … Read the whole story
Different companies have different points of view. Publicis Groupe just added Chairman duties to CEO Arthur Sadoun's remit. But WPP has consistently separated the … Read the whole story
A report based on insights from TransUnion and Dentsu analyzes whether brand campaigns or direct-response campaigns drive more sales activity on Snapchat, and finds … Read the whole story
- COMMENTARY
More and more, organic brand-building is happening away from the search giant and on channels like Reddit, Quora, TikTok, and industry-specific forums. Read the whole story
Bouncie, an app for parents of younger drivers that monitors driving habits, accidents, car location, engine health and other metrics, is out with a … Read the whole story
Before this, she worked at agencies including Uncommon, 72andSunny, Mediacom and Havas. Read the whole story
McKay Hathaway was formerly executive creative director at VML. Read the whole story
The agency has worked with the nonprofit on specific projects for years. Read the whole story
The agency will evolve the Greater Anglia brand character, the hare, and develop a new brand platform. Read the whole story
