Mad Blog
by Barbara Lippert, Columnist
What's changed at Cannes: "much less endorsement and celebration of the worst excesses of our industry: the extravagance, the yachts, the drunken partying." Read the whole story
by Steve McClellan
According to the company Klaassen and Gaughran are jointly tasked with "enhancing cohesion" between Dentsu Creative and Dentsu production arm Tag Worldwide, as well … Read the whole story
by Steve McClellan
The festival credits him with leading a multi-year transformation strategy that established Mattel as an "IP-driven, high-performing toy company." Read the whole story
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by Fern Siegel
Prior to joining C-K, Davis held executive creative and digital roles at DDB and FCB. Read the whole story
by Fern Siegel
The campaign is grounded in real stories and experiences from Pinterest users, set in a fantasy world. Read the whole story
by Steve McClellan
Now part of Globant, GUT has offices in Miami, Buenos Aires, Sao Paulo, Toronto, Mexico City, Los Angeles, Amsterdam and Madrid. Read the whole story
by Sarah Mahoney
The National Retail Federation predicts people will lavish fathers with love, spending an average of $190. Read the whole story
COMMENTARY
by Lisa Singer, Staff Writer
"Did I plan it? No, it was always just being open to opportunities, it was being open to conversations. It was being curious about … Read the whole story
COMMENTARY
by Joe Mandese
Forty years since what some consider to be the greatest TV commercial ever aired -- Apple's "1984" spot -- Swedish tech startup Staccs is … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Email marketing is one of the top three tasks outsourced to agencies, Wpromote and Ascend2 report. Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
As more viewers opt out of advertising and platforms restrict breaks, there is less inventory to sell/buy, which means only one thing for the … Read the whole story
by Fern Siegel
The EGC agency won the account last December after a competitive pitch. Read the whole story
by Fern Siegel
Kat Shafer has been with the IPG agency for 20 years. Read the whole story
by Fern Siegel
Spekk's remit is to increase the client's market share in the U.K. and Europe, while upping growth in the U.S. Read the whole story