Mad Blog
Mack explains the difference between chronicling NYC street life and ad folks in the shadow of a client "tapping his toe and counting dollars." Read the whole story
There were several incumbents including GroupM, Havas, Omnicom and MG. Dentsu agency iProspect will retain an existing assignment in Spain, which the client said … Read the whole story
Robinson has served in his current role since January 2023. Prior to that he was CEO from May 2019. Read the whole story
Droga5's CCO Scott Bell said the pair would play "a huge role in shaping the future of our work." Read the whole story
Quirk Creative is responsible for the new spots, which center on dependable pros. Read the whole story
As young athletes find their role as influencers, veterans like Simone Biles and Sha'carri Richardson may lead in marketing medals. Read the whole story
Younger people are more likely to accept a discussion of mental health in ads, a study by Hearst and the Ad Council Research Institute … Read the whole story
COMMENTARYFollowing a report released by the House Judiciary Committee alleging that the Global Alliance for Responsible Media violated U.S. antitrust laws by censoring conservative … Read the whole story
COMMENTARYPersonally, I would have thought comic strips would be the perfect format for Millennials and GenZers, but I think the truth is even that … Read the whole story
Le Truc produced the creative, which runs on digital, social and earned media. Read the whole story
