Mad Blog
by Barbara Lippert, Columnist
Ketchup is reimagined for the Dutch, resulting in "Hagelchup: The most Dutch ketchup ever made." Read the whole story
by Fern Siegel
New spots by Arnold roll out during the NFL opener and feature top backup QBs, such as Case Keenum and Josh Dobbs. Read the whole story
by Fern Siegel
In new creative by Ogilvy, the NFL star proves there is more to the insurer than meets the eye. Read the whole story
by Steve McClellan
In the new role, Tim Rich will lead the development and implementation of advanced AI-agent frameworks - aligning product strategy with execution across Horizon … Read the whole story
by Steve McClellan
Pierangelo is tasked with spearheading business development efforts as the agency focuses on expanding its footprint in the U.S. region. Read the whole story
by Richard Whitman, Columnist
Engagement improved 20% or more on both TikTok and Instagram using quick-turn vs the traditional campaign approach according to an analysis of 700 influencer … Read the whole story
by Danielle Oster
The former New England Patriots head coach is "fan coach" in DoorDash's campaign for the NFL season, promising to help fans "make the most … Read the whole story
COMMENTARY
by Shawn Riegsecker, Op-Ed Contributor
The future of a streamlined ad-tech industry won't be shaped by cookies -- it will come from addressing the day-to-day tasks that form the … Read the whole story
COMMENTARY
by Joe Mandese
See what I did there? Using a little reverse psychology to get you to do the opposite - click through and read today's "Red, … Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
As AI became a thing, so did AI companions. One perceived benefit of artificial friends can also be one of their biggest drawbacks - … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Google has implemented stricter recertification guidelines and certification for gambling and gaming as the betting season for the NFL gets underway. Read the whole story