by Steve McClellan
The agency will be aligned with Havas Media Network's data, tech and analytics consultancy, CSA. Read the whole story
COMMENTARY
by Rebecca Armstrong, Op-Ed Contributor
We're hearing it's more difficult for agencies to project revenue, to staff their agency, and to gain a deep understanding of a client's business … Read the whole story
by Fern Siegel
Since 2021, Gordon has been CEO of Ogilvy UK, overseeing all agency operations. Read the whole story
by Fern Siegel
Actor/wrestler Jon Cena declares, "It's the epic entertainment tag team fans have been waiting for!" Read the whole story
by Fern Siegel
In the new post for the WPP agency, Lobaton will oversee offices in New York and Miami. Read the whole story
by Steve McClellan
Apple's holiday commercial 'Fuzzy Feelings' won the 2024 Emmy for best commercial. Read the whole story
by Richard Whitman, Columnist
When was the last time two former republican vice presidents refused to endorse their party's presidential nominee? Never according to the ad. Read the whole story
by Joe Mandese
Dentsu did not disclose plans or details for future elements of its new "House of Creators" initiative, but it said the program was motivated … Read the whole story
by Rob Williams
The percentage of U.S. adults who said they supported a TikTok ban fell from 50% in March 2023 to 32% currently. Read the whole story
by Tanya Gazdik
Besides the Olympics, August also brought the return of football, which also attracted automaker attention. Read the whole story