CEO Mark Read gave a shout out to GroupM's "strong performance." The company said its 2024 growth is unchanged at -1% to flat. Read the whole story

On a call with analysts, IPG's CEO said the sales process is "a good way down the track." He also discussed at length the … Read the whole story

The spot's new tag, "Nobody Knows Homes Better," highlights the personalized approach. Read the whole story

The San Diego-based agency has a strong focus on tourism. Read the whole story

Ziegler, former CMO at Scotts Miracle-Gro, will oversee a portfolio of clients as well as marketing and demand generation for the agency. Read the whole story

Landmarks are illuminated with 3D billboards and activations worldwide. Read the whole story

Freeman will oversee an expansion of the media department and strategy for the group's agencies that include the flagship marketing agency Pavone, food and … Read the whole story

Ad-Shield's partnership with Google allows publishers to monetize premium Google Ad Exchange demand to regain lost ad revenue from consumers using a new generation … Read the whole story

Joe Benarroch, who previously held senior roles at X Corp., NBCU, Facebook, and IPG Mediabrands, joins the New York Stock Exchange as head of … Read the whole story

Audio agencies Oxford Road and Veritone One will form a united brand in the future, they say. Read the whole story

Ariana Grande as Glinda the Good Witch is featured in the spot, alongside scenes from the film. Read the whole story

Oscar winner Matthew McConaughey is featured in the spot. Read the whole story