The holding company said the transaction significantly enhances its commerce capabilities, providing clients with real-time product and market intelligence to understand shopper trends, drive … Read the whole story

VML's creative provides users with a fully immersive, hands-on look into the technology and teamwork central to every Navy role. Read the whole story

The campaign will also include paid media, retail and social media. Read the whole story

IPG confirmed in July that it was considering the sale of both of its digital agencies-Huge and R/GA--which have been struggling to remain competitive … Read the whole story

Brian Wieser now estimates ad spending will expand 9.0% this year, excluding political advertising - more than twice the 4.3% expansion he forecast when … Read the whole story

For the second consecutive year - and the third time in 11 years - ANA members picked "AI" as their word of the year. … Read the whole story

Toyota is partnering with Best Friends Animal Society, the nation's largest no-kill shelter, to help find homes for shelter dogs and cats nationwide. Read the whole story

Holiday campaign stems from the insight that many people save voice messages from loved ones. Read the whole story

DBC Consulting will provide advisory services related to M&A, go-to-market and growth strategies, business plan review and other areas. Read the whole story

Leo Burnett UK created the family-friendly campaign. Read the whole story