It's the third recent M&A transaction for Stagwell in the Middle East/North Africa region following the acquisitions of Consulum (government consultancy) and Leaders (influencer … Read the whole story

Creative agency VLM produced the "Baroque Route" spot, showcasing the city in six languages. Read the whole story

Moving from the agency's Australian office, he manages U.K. business ops. Read the whole story

Berman brings 15 years of media industry experience to Assembly. Most recently, as managing partner and client lead at Wavemaker. Read the whole story

The collab developed because light wines and pickleball both "appeal to consumers who embrace an active, healthy lifestyle," says Bota Box's marketing director. Read the whole story

United Airlines-Kellanova's campaign followed this year's edible Pop-Tarts mascots as they made their way to the Pop-Tarts Bowl in Orlando. Read the whole story

Sports and related programming were key drivers of reach for eight of the 10 most-seen ads, according to iSpot.tv. Read the whole story