Park will join later this month from The Weather Company where she most recently served as vice president, advertising & enterprise data marketing. Read the whole story

Lim will lead a team of 350+ staffers across Search, Social, Programmatic, Video, SEO, Affiliate, CRM, OOH, Print, and more, overseeing the management of … Read the whole story

The new entity has two components, the Venture Track, built for startups, and the Studio Track, geared to creative and media companies and emerging … Read the whole story

Her appointment follows the agency's restructure and rebranding. It was previously known as Sideshow Group. Read the whole story

TRG will be responsible for creative, media, brand strategy, and the revamp of the brand's website. Read the whole story

The company has been consolidating and rebranding many of its biggest agencies for years as part of a major overhaul designed to streamline company … Read the whole story

Google outlined its own remedies after the DOJ asked a judge to force Google to divest two key pieces of its ad-tech business to … Read the whole story

Besides the "Gimme A Dew" jingle, campaign includes drone shows, an apparel partnership with Dickies, and a tattoo sweepstakes. Read the whole story

Programmatic ad platform StackAdapt has integrated email and a first-party data hub into its core platform, bridging marketing and ad technologies into one platform. Read the whole story