by Fern Siegel
The 104-year-old family-owned business created the original slider. Read the whole story
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by Fern Siegel
The agency relies on offbeat humor to highlight cheaper flight prices. Read the whole story
by Fern Siegel
The new company aligns Omnicom across Australia and New Zealand. Read the whole story
by Steve McClellan
According to the agency it will leverage its expertise in social intelligence to provide deeper consumer insights and develop strategies "that expand the definition … Read the whole story
by Steve McClellan
As part of the company's technology team, he will collaborate with WPP's chief creative officer Rob Reilly, the company's global creative agencies, internal cross-functional … Read the whole story
by Steve McClellan
The deal marks R/GA's first acquisition since management bought the firm from Interpublic Group earlier this year in partnership with private equity firm Truelink … Read the whole story
COMMENTARY
by Kate Watts, Op-Ed Contributor
The temptation to pivot with every cultural shift is real. But if your brand stands for everything, it stands for nothing. Read the whole story
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by Laurie Sullivan
In its move toward an AI-assisted, agentic commerce platform, Criteo created the role of senior vice president, head of product, performance media, and hired … Read the whole story
by Tanya Gazdik
Genesis vehicles are along for the ride in body-swap comedy "Freakier Friday," which hits theaters Aug. 8. Read the whole story