The TVC spot runs throughout college football season. Read the whole story

Kyla Jeffers will lead business development, delivering data-driven strategies across core brands. Read the whole story

Rose was appointed CEO in July and she takes office on Sept. 1. But she's well aware of the company's problems, having served on … Read the whole story

The combined entity would have had the largest share of market spend last year, but not enough to constitute a "substantial lessening of competition," … Read the whole story

Grenz was with pharma giant GSK for nearly a dozen years most recently as vice president-global head of media. Read the whole story

The USTA says the platform, by Code and Theory, is part of its plan to grow the tennis community in the U.S. to 35 … Read the whole story

Four out of five consumers say AI now shapes how they "perceive reality," according to new research from PMG and Snap, which also reveals … Read the whole story

The transformation highlights AI's creative potential for advertising without replacing the human touch by using versions of Veo, Imagen and Gemini to develop an … Read the whole story