"We are driving awareness through a robust campaign, including public relations, social media and customer referrals," says marketing VP at Willow Laboratories,

In August the FDA rejected Lykos Therapeutics' application to have MDMA, aka ecstasy, approved as a treatment for PTSD.

One suggestion: "Target mothers and daughters entering perimenopause and puberty together, combining messaging and products."

The law prohibits Medicare from covering hearing aids, and the Center for Medicare Services (CMS) has classified middle ear implants as hearing aids.