From new platform experiences that introduced content to untapped audiences to the floodgates opening on ad blocking, publishers are emerging from last year with … Read the whole story

The total cross-platform audience for U.S. consumer magazines, including both print and digital channels and not excluding duplicates, increased 4.1% from November 2014 to … Read the whole story

Banner display ads will no longer be the format of choice for many mobile advertisers and marketers in 2016. Video and native ads are … Read the whole story

The FTC's guidance on native advertising seeks to address consumer confusion and examines everything from ad formats and placement to labeling. Here are five … Read the whole story