The Daily Blog
by Erik Sass, Staff Writer
While it's easy for marketers to get wrapped up in the fast-changing world of digital media, a lot of consumers still rely on traditional media, including print. Read the whole story
by Gavin O'Malley
Facebook Audience Network achieved a major financial milestone in the fourth quarter of the year. For the first time, it achieved an annual run … Read the whole story
by Sara Guaglione
Tribune Publishing is shuffling its teams at two brands. The company has named Rick Daniels publisher and CEO at The Baltimore Sun. Tom Wiley … Read the whole story
by Erik Sass
With the 2016 presidential contest already in full swing, "The Atlantic" is seeking to capitalize on its momentum with a major expansion of its … Read the whole story
COMMENTARY
by Avi Latner, Op-Ed Contributor
With the threat of ad blocking looming ominously over both publishers and ad-tech companies, it would be an easy way out to pin the … Read the whole story
COMMENTARY
by Ari Rosenberg, Op-Ed Contributor
In 2013 the Interactive Advertising Bureau published its "Native Advertising Playbook" to help drive this growing segment of Internet advertising. The playbook stated, "It … Read the whole story