The Daily Blog
by Erik Sass, Staff Writer
Playboy Enterprises is considering putting itself up for sale, according to The Wall Street Journal, citing unnamed people familiar with the matter. Although no deal has been finalized, the company … Read the whole story
COMMENTARY
by Andrew Budkofsky, Op-Ed Contributor
For publishers and advertisers alike, there's no getting around ad blockers. No longer a novelty, ad blockers are costing publishers $22 billion dollars a … Read the whole story
by Sara Guaglione
"Marie Claire" and "Golfweek" named new associate publishers this week. Stacy Bettman has been named associate publisher of advertising at "Marie Claire." "Golfweek" promoted … Read the whole story
by Larissa Faw
Ad blocking really is the first time consumers ever had a voice about their web experience, says The Washington Post's Jeff Burkett during a … Read the whole story
COMMENTARY
by Paolo Gaudiano, Op-Ed Contributor
In previous posts, I have complained about the short-sighted approach of publishers and advertisers alike in the way they treat readers. I have argued … Read the whole story
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by Richard Whitman, Columnist
A recent study from Quad/Graphics entitled Millennials: An Emerging Consumer Powerhouse, found 90% of Millennials use coupons (digital and other) while shopping and over 50% … Read the whole story
COMMENTARY
by Jonathan Mendez, Op-Ed Contributor
The Web is the only user-controlled medium. The more a publisher allows for visitor events to define run time or dynamic rules, the better … Read the whole story