The Daily Blog
by Erik Sass, Staff Writer
Adblock announced a new partnership with Flattr, an online payments platform, that will enable consumers to send cash contributions to publishers and content creators. Customers will be able to set … Read the whole story
by Sara Guaglione
'Forbes' is experimenting with a unique type of cross-platform ad execution: a video player in their print magazine. Select copies of Forbes' annual "Special … Read the whole story
by Sara Guaglione
Josh Golden will be the first publisher in Ad Age's 86-year history to be hired from outside the company and the first to come … Read the whole story
by Sara Guaglione
IAC Publishing is splitting up its flagship brand About.com in an effort to build topic-specific verticals from its more popular sections. It's launched its … Read the whole story
by Felicia Greiff
The New York Times Co. announced new virtual reality shows, video programming, and Times Story[X], a lab of journalists, creators and technologists, at its … Read the whole story
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by Tobi Elkin
Engagement with branded content on smartphones is significantly higher than on desktop or tablet, according to Polar's latest State of Branded Content Benchmarks and … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
SalesFuel polled 200 media sales managers, 136 executive managers and 742 sales representatives across all types of traditional and digital media, and found that … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
The first day of digital's NewFronts showed the growing marketing push for virtual reality content. plus interesting takes on gender issues and why traditional … Read the whole story