Publishers Daily
Friday, February 17, 2017
  • Time Inc Launches Time Health, Leverages Brand Coverage

    The new multimedia brand will pool health, medical and wellness content from its roster of properties, including Time, Health, Fortune, Cooking Light, Real Simple, … Read the whole story

  • Time Inc. Ad Revenue Grows In 2016, Thanks To Digital

    TIme Inc. digital ad revenue grew to $166 million in Q4, largely due to the company's acquisition of ad-tech firm Viant, with 55% growth … Read the whole story

  • Ad Tech Exec: 'We're Not Yet In The Midst Of An Adblockalypse'

    Aly Nurmohamed, VP, Global Publisher Strategy, at Criteo weighed in on ad blocking: "We're not yet in the midst of an adblockalypse." Yet he … Read the whole story

  • Managing Direct Sales In A Programmatic World

    It's no longer feasible to be a premium online publisher without a programmatic offering. The mistake, however, is an over-reliance on private marketplace or … Read the whole story