Publishers Daily
Thursday, August 3, 2017
  • Facebook Bows CPM Targets For Publishers

    Facebook has revealed a new tool that allows publishers to set CPM targets for ads appearing with their content on the Facebook Audience Network. … Read the whole story

  • Gizmodo Media Group Names Banikarium Editorial Director

    Banikarium will oversee 'Gizmodo,' 'Deadspin,' 'Jezebel,' 'Jalopnik', 'Kotaku' and 'Lifehacker, 'as well as 'Splinter' and 'The Root.' She hpes to build on GMG's legacy … Read the whole story

  • Conde Nast's Branded Content More Effective Than Traditional Advertising

    A new neuro-science study commissioned by Conde Nast found its branded content delivered a greater emotional response than traditional video advertising on YouTube and … Read the whole story