The marketplace for premium programmatic advertising is expanding with Time Inc.'s decision to join Dentsu Aegis Network's Publisher Addressable Marketplace. That gives advertisers scalable access to audiences across its digital … Read the whole story
Hugh Hefner, the controversial publisher and entrepreneur who made a fortune by both promoting and embodying the changing sexual mores of the postwar generation, … Read the whole story
The new umbrella title means Borsa's role will expand to lead corporate marketing strategy, integrated marketing communications, first-party data strategy and management. Read the whole story
The interactive media platform and branded content business Playbuzz has raised an additional $35 million in a Series C funding round, doubling its total … Read the whole story
Meredith Corp.'s Magnolia Journal magazine, a quarterly lifestyle title produced in collaboration with Joanna and Chip Gaines, will live on, despite the end to … Read the whole story
Meredith Corp. is launching a wellness and health vertical called Strive, which will be distributed on Facebook and on hubs across five of its … Read the whole story