Publishers Daily
Friday, October 27, 2017

Publishing Insider

'Magnolia Journal' To Raise Rate Base
by Erik Sass, Staff Writer

New print magazine titles that manage to grab readers' imagination can still thrive, even in a challenging media environment, as illustrated by the success of The Magnolia Journal - the … Read the whole story

  • MPA Introduces Social Media Metric To Track Magazine Engagement
    by Sara Guaglione

    The metric is designed to measure audience engagement by comparing the number of social actions (likes, comments, favorites, retweets, repins, sharing) to the number … Read the whole story

  • First NYC Event Series Profitable For Brit + Co.
    by Sara Guaglione

    Brit + Co, a digital media company aimed at millennial women with DIY and lifestyle content, reports its experiential event, called #CreateGood, scored. Read the whole story

  • COMMENTARY
    Why Programmatic Works For This Smaller Publisher
    by Laurie Sullivan, Staff Writer

    Brandon Dawson, programmatic ads director at Render Media, an L.A.-based digital media company co-founded by Eytan Elbaz, creator of Google AdSense, thinks he has … Read the whole story