Publishing Insider
by Melynda Fuller
Last year, Unilever spent $9.4 billion on marketing-about a third of that on digital advertising-making it one of the medium's biggest advertisers. Facebook and Google alone take in 60% of … Read the whole story
by Melynda Fuller
National Geographic Partners has served as a way for the organization to integrate its consumer-facing assets into a cohesive network that pulls together its … Read the whole story
by Sara Guaglione
The new 'Forbes' ownership will bring an end to its daily and weekly newsletters. In its place, The Memo will produce a European-focused newsletter … Read the whole story
by Sara Guaglione
Marlin is based in Bonnier Corp.'s headquarters in Winter Park, Florida. The publishing company is known for its special-interest brands, including 'Popular Science,' 'Saveur' … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
"Fake news" has actually benefited the media, consumers and businesses alike, says Karla Jo Helms, founder and CEO of JoTo PR, proposing a contrarian … Read the whole story