Publishing Insider
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Madison Avenue forecasts ad spending will grow modestly next year. Publishers will be challenged to boost digital ad sales amid growing competition. The saving grace for many publishers will be … Read the whole story
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by Melynda Fuller
With Memo, brands can take the URL for an article, plug it into the Memo dashboard and see all interactions happening to that article, … Read the whole story
by Sara Guaglione
Several other conservative websites witnessed double-digit declines in unique visitors in October, including 'TheBlaze.' Read the whole story
by Melynda Fuller
Currently GM-general counsel of 'Slate,' Lubell will oversee Quartz's legal strategy and oversee its legal, facilities, IT and human resources functions in her new … Read the whole story
by Sara Guaglione
Direct mobile traffic has grown by more than 30% since January 2017. Users are now more likely to find content directly through publishers' mobile … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Ad-verification company Fraudlogix published recent data showing that the average percentage of fraudulent traffic increased from 11.6% in October to 14.2% in November. Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Will this be the first massive data breach dealt with by GDPR and its massive data breach fines? Read the whole story