U.S. advertisers will boost spending on native display ads by 25% this year to $43.9 billion, eMarketer estimates. Native advertising, the fancy term for "advertorials," will grow to 63% of … Read the whole story
Verizon Media, which operates digital publishers 'HuffPost,' 'TechCrunch' and 'Yahoo News,' has opened a studio in Los Angeles dedicated to developing storytelling and tech … Read the whole story
Meredith Smart Codes appear across editorial and advertising content in the "Cabin Living"-themed issue. Readers will find a code on the issue's cover activated … Read the whole story
Meredith now believes 'Money' might boost its existing titles as a digital-only property. A rep says the company will "invest in the digital money.com … Read the whole story
Both publications are tackling climate change ahead of Earth Day, April 22. 'The New York Times' is also airing an ad to educate viewers … Read the whole story
Weidlin will be tasked with bolstering Wave's business, in part, by leveraging his expertise in branded and custom content. Read the whole story
Freedom Watch and Laura Loomer appeal the dismissal of a lawsuit alleging that tech companies suppress conservative speech in order to "re-craft the nation … Read the whole story
Sixty-four percent of companies are gathering consumer consent, PossibleNOW reports Read the whole story
Is there any real difference between fraud related to well-meaning vendors versus fraud perpetrated by bot generators based somewhere in Eastern Europe? Read the whole story