Gannett argued against the subpoena on the grounds that it was unconstitutional. Read the whole story
The NetWise Audience Platform does not require an engineering team to use, company adds. Read the whole story
Knotch pulls in data from owned and paid content channels to help advertisers measure performance. Read the whole story
Google says publishers who sued the company over alleged antitrust claims failed to consider that other companies, including Facebook and Amazon, also sell display … Read the whole story
In a move to lure Apple and YouTube creators to its platform, Facebook CEO Mark Zuckerberg said the company will not take a cut … Read the whole story
The GAC cable network earned an estimated $37.5 million in national TV advertising spending in the June 2020 to June 2021 period. Read the whole story
The partnership "drives home the brand emotion that is the heart of the new campaign," says Toyota's Angie White. Read the whole story
For one, forget the myth that WOM works only (or best) in "exciting" categories. Read the whole story