The organization lined up WPP's GroupM with a goal of allocating $75 million to Black-owned media and creators. Read the whole story
Leading the startup are Laura McGann on the editorial side, and Mark Bauman on the business side. Read the whole story
The rates would leap by 8% for periodicals, forcing many to trim staffs and reduce coverage. Read the whole story
The in-depth investigation, now officially opened, could take six months and disrupt Amazon's content push for its streaming services. Read the whole story
Google's plan to deprecate cookies set by ad-tech companies raises competitive concerns, group Digital Content Next tells U.K. authorities. Read the whole story
Email security standard allows users to display their brand logos next to authenticated emails. Read the whole story
User-generated content (UGC) captures an authentic intimacy no other creative format can match. Read the whole story
Agencies can operationalize highly complex processes that stretch employees' capacities, like analyzing 20+ campaign parameters in real time. Read the whole story